About Sheeny International

Learn about our company, our mission, and the team behind our success.

Our Story.

Sheeny International manufactures premium leather and sports goods with a focus on quality and reliability. Our commitment to excellence has earned us long-term global partnerships. Each product reflects skilled craftsmanship, durability, and attention to detail, helping us maintain a strong reputation in both domestic and international markets.

We expanded by collaborating with manufacturers and sellers to distribute goods through online marketplaces. Our team expertly manages both our own and clients’ eCommerce stores, ensuring smooth operations, optimized listings, and consistent customer satisfaction. Sheeny International offers complete digital retail solutions to help brands grow and succeed online.

Our core Values

From strategy to service, these principles steer Sheeny International forward.

Clarity

No jargon. No confusion. We keep communication clear, so you're always in the loop and confident about the next step.

Trust

We build relationships that last by always doing what we say we will.

Collaboration

We treat you as a partner, working closely with you to understand your needs and bring your vision to life.

Excellence

We don’t settle for “good enough.” We deliver high-quality work that reflects attention to detail and a commitment to results.

Mind behind Sheeny International

From strategy to service, every step reflects the insight, dedication, and leadership of its founder

Mr. Rahat Iqbal.

With over 20 years of experience in the E-commerce industry, Mr. Rahat Iqbal leads Sheeeny International with vision and strategic insight.

At the helm of Sheeny International is the visionary entrepreneur who blends strategy with service to drive sustainable growth. With a deep understanding of global markets and digital commerce, Sir Rahat Iqbal leads with clarity, purpose, and a commitment to delivering impactful results. From launching ventures to scaling brands, his principles shape every step of Sheeny International’s journey forward.

Contact us For a free consultation session

+61 423 597 957​
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